13.06.2023

Avengers’ Director Joe Russo Predicts AI Could Be Making Movies in ‘Two Years’

Avengers Director Joe Russo Predicts AI Could Be Making Movies in ‘Two Years’: It Will ‘Engineer and Change Storytelling’

Joe Russo, the co-director of hit Marvel movies such as "Avengers: Endgame" and "Avengers: Infinity War," believes that artificial intelligence may be creating full feature films within two years.

Russo has experience on the board of AI companies and has seen evidence of AI being developed to protect us from AI, indicating that we may need to integrate AI into our lives for protection against those who may develop it to harm us. The question is how we can safeguard ourselves in a future where AI is dominant.

Joe Russo, the co-director behind box office hits such as "Avengers: Endgame" and "Avengers: Infinity War," has made a bold prediction that artificial intelligence will have the capability to produce full-length films within two years.

Drawing from his experience serving on the board of AI companies, Russo believes that AI could also be harnessed to create a personalised storytelling experience for viewers in the future. According to Russo, this could involve using AI to engineer continuously evolving stories, to suit the individual preferences of viewers.

By feeding information about their favourite characters and genres into an AI platform, users could conceivably generate personalised films and shows, complete with photo realistic avatars and dialogue that mimics their own voice. Russo suggests that AI could help us create an entertainment experience that is specifically tailored for each individual viewer.

The upcoming Amazon Prime Video espionage series "Citadel," featuring actors Richard Madden and Priyanka Chopra Jonas, is the latest project from Russo. The show is set to premiere on April 28, exclusively on the streaming service.

Yasmin Anderson

AI Catalog's chief editor

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